From Katherine Harrington, President & CEO | West Des Moines Chamber of Commerce
When you choose to shop at a local small business, you’re not just making a purchase—you’re making an investment in your community. Small businesses are the backbone of our region and Iowa’s economy, creating jobs, driving innovation, and fostering a sense of community.
The Economic Impact of Small Businesses in Iowa
Small businesses are a powerhouse in Iowa. According to the U.S. Small Business Administration, Iowa is home to over 270,000 small businesses, which make up 99.3% of all businesses in the state. These enterprises employ nearly half of Iowa’s private workforce, providing jobs for more than 650,000 people.
Moreover, for every dollar spent at a local small business, approximately 67 cents stays within the local community. This money circulates through local supply chains, supports public infrastructure through tax contributions, and helps maintain the vibrant character of our neighborhoods.
Why Shopping Local Matters
- Job Creation: Small businesses are significant job creators, offering employment opportunities right in our neighborhoods.
- Unique Products and Services: Local shops offer distinctive products that reflect the character and culture of the community.
- Stronger Communities: Small businesses often support local events, charities, and initiatives, reinforcing community ties.
- Environmental Impact: Shopping locally reduces the carbon footprint associated with long-distance shipping and distribution.
Leveraging the West Des Moines Chamber to Support Local Businesses
The West Des Moines Chamber of Commerce is a valuable resource for discovering local businesses, from unique boutiques and cozy cafes to recreational hotspots and professional services. Here’s how you can tap into the Chamber to explore what our community has to offer:
- Business Directory: The Chamber’s online directory is a comprehensive guide to local businesses, categorized for easy navigation. https://members.wdmchamber.org/list
- Events and Markets: Attend Chamber-hosted events like Breakfast B 4 Business, Rush Hour, luncheons, and networking gatherings to meet local entrepreneurs. https://members.wdmchamber.org/events/calendarcatgid/6/
- 515 West Magazine: Stay informed with features on local businesses, success stories, and new openings. https://wdmchamber.org/
- Social Media & Newsletters: Follow the Chamber’s platforms for real-time updates on local deals, events, and business highlights. https://wdmchamber.org/
Shop, Dine, and Recreate in West Des Moines
- Shop: Explore Valley Junction for charming shops, artisan goods, and specialty stores or Jordan Creek Mall for a plethora of shops that has something for everyone. https://members.wdmchamber.org/list/ql/retail-shops-stores-65
- Dine: From locally-owned cafes to gourmet restaurants, savor flavors crafted by passionate chefs. https://wdmchamber.org/explore-wdm/dine/
- Recreate: Discover parks, entertainment venues, and wellness centers that make West Des Moines vibrant. https://members.wdmchamber.org/list/ql/entertainment-recreation-19
The Bottom Line
Every purchase you make is a vote for the kind of community you want to live in. By choosing to shop small and local, you support not just businesses but the very fabric of West Des Moines. So next time you’re looking for a gift, a meal, or a service, think local—and watch how your community thrives. Thank you for your support!